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General Privacy and Cookie Policy

Your trust is important to us - and so is your data security. BRUHIN KLASS AG complies with the statutory provisions of the Federal Act on Data Protection (FADP), the Ordinance to the Federal Act on Data Protection (Verordnung zum Bundesgesetz über den Datenschutz – VDSG), the Telecommunications Act (TCA) and other provisions of data protection law, such as the General Data Protection Regulation of the European Union (hereinafter referred to as GDPR).

1. Principle
1.1. A privacy policy clarifies the type, purpose and scope of the processing of personal data in connection with the use of our website and the services offered. This Privacy Policy applies regardless of the domains or devices (such as smartphones or desktop computers) used.

1.2. Personal data includes, for example, measurement and usage data for analysing the sub-pages visited or the interest in actual offers.

2. Security
2.1. Data security has the highest priority. Accordingly, we take organisational, contractual and technical security measures. This ensures that data is optimally protected against loss, unauthorised access and manipulation.

2.2. For this reason, for example, the entire data transfer process between the web browser and the web server is encrypted.

3. Passing on data to third parties
3.1. Data shall only be disclosed to third parties within the scope of the statutory provisions (Art. 6(1)(b) of the GDPR), and only with explicit consent.

4. Establishing contact / providing contractual services
4.1. When contacting us (by telephone, in writing or by e-mail), your personal data will be processed in order to process the contact request or a specific service/order.                                  

4.2. Personal data is stored in our customer relationship management system (“CRM system”).

5. Collection of access data and log files
5.1. We collect information about each access to the web server based on our legitimate interests. Access data includes the name of the domain accessed, the date and time of access, the amount of data transferred, notification of successful access, language and version of the browser software, the user's operating system, referrer URL (the page previously visited), IP address and the requesting provider.

5.2. Log file information is temporarily stored for security reasons (e.g. to clarify misuse or fraud) and deleted after 30 days. Data that needs to be stored further for evidence purposes is excluded from deletion until the respective incident has been finally clarified.

6. Cookies
6.1. Cookies are pieces of information that are transmitted from our web server or third party web servers to the user’s web browser and stored there for later retrieval. Cookies can be small files or other types of information storage.

6.2. We use “session cookies”, which are only stored for the duration of the current visit to our website. A randomly generated, unique identification number, a so-called session ID, is stored in a session cookie. In addition, a cookie contains information about its origin and the storage period. These cookies cannot store any other data. Session cookies are deleted when you have finished using our website and log out or close your browser, for example.

6.3. Users are informed about the use of cookies within the scope of anonymous audience measurement within the scope of this Privacy Policy.

6.4. Most browsers automatically accept cookies. You can adjust the settings for cookies in your browser in order to disable certain or all cookies. Please note, however, that as a result, the website’s functions may be restricted. To learn more about how cookies can be controlled in different browsers, please use the following links:

6.5. You can object to the use of cookies for audience measurement and advertising purposes via the deactivation page of the Network Advertising Initiative (http://optout.networkadvertising.org/) and additionally the US website (http://www.aboutads.info/choices) or the European website (http://www.youronlinechoices.com/ch-de/praferenzmanagementGerman-language only).

7.Web analysis
7.1. For web analysis, we use Google Analytics, a service provided by Google Inc. (“Google”). Google uses cookies. The information generated by the cookie about the use of the website by the user is usually transferred to a Google server and stored there.

7.2. Google is certified under the Privacy Shield Agreement and therefore offers a guarantee of compliance with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).

7.3. We use Google Analytics only with IP anonymisation enabled. This means that your IP address will be shortened in Switzerland, the EU or the EEA. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and shortened there. Accordingly, Google stores the information collected via cookies only in anonymous form and processes it in aggregated form.

7.4. You can prevent the storage of cookies by setting your browser accordingly. This is also possible via the browser plugin provided by Google: http://tools.google.com/dlpage/gaoptout?hl=en.

7.5. Further information on the use of data by Google, as well as options to change the settings and to object, can be found on the following Google web pages:

7.6. On our behalf, Google will use the information to evaluate the use of our website, to generate reports on activities and to provide us with other services related to the use of this website and the Internet. Anonymous user profiles of the users can be created from the processed data.

7.7. We use re-targeting technologies on our website.  This is done to analyse your user behaviour on our website in order to be able to offer you individually tailored advertising on our partner websites. The user behaviour is recorded in anonymised form. This is to ensure that our ads correspond to the potential interest of the user and are not annoying.

7.8. The IP address transmitted by the user’s browser will not be merged with any other data held by Google.

8. Integration of third-party services and contents
8.1. We use various contents or services offered by third parties on our website. These may include, for example, videos or fonts (hereinafter referred to as “content”). In order for these services to function properly, the user’s IP address must be retrieved and passed on to the third party provider. The latter in turn transmits the content back to the user via the browser. Third parties may use pixel tags for statistical or marketing purposes. These “pixel tags” can be used to evaluate information on how visitor traffic on the pages of this website is evaluated. The anonymous information may also be stored in cookies on the user’s device and may contain, among other things, technical information about the browser and operating system, referring websites, time spent on the website and other information about the use of our website. In addition, it may be linked to such information from other sources.

8.2. Below you find a list of the third-party providers used on our website. Furthermore, it is specified which content is affected and where the respective privacy policies, as well as further information regarding data processing, can be viewed and where the respective opt-out options can be accessed:

 

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